We used video with new client J A Burke to encourage young people look at the construction industry as a career, and an apprenticeship as a good way in.
We wanted to convey a number of things in this video for J A Burke, a well known and respected West Midlands groundworks company.
J A Burke are rightly very proud of their commitment to apprentices and the need to bring young people into the construction industry, so we shot the video across a number of building sites using only their staff, clients and contractors in situ.
It was a challenge for us getting the footage with cement mixers and various other processes going on it the background but we think the results are great, and the unprompted and very positive feedback about our client was a real bonus.
You can view the video on a later post here.