One of the benefits of filming is the discussions about a business’s market and service that tends to come out as part of the process.
Claudio Lugli shirts are not for the shy, retiring type. Ali sells amazing Claudio Lugli shirts in his Bath store Gabucci. He talked a little about the colourful and witty brand and why it is so popular.
As part of a series of videos Serious Content produced for Gabucci this spring, we focussed on two key brands, John Smedley and Claudio Lugli which really represent both ends of the fashion spectrum that Gabucci offer.
Shot in a single day along with a photoshoot of suits and shirts, we have produced an introduction video for the home page, a series of three videos about their tailoring and bespoke services and two further videos introducing their main brands, Claudio Lugli and John Smedley.